California companies work extensively with China in marketing iPhones. Companies also market other technological devices there as well.
However, it now appears that technological companies in China are in a position to possibly dominate the industry. This could mean there will be less willingness to work with American companies. China is No. 1 in online-payments marketing. They also have access to increased computer capacity. These factors allow for them to export equipment throughout the world.
American companies face two obstacles when attempting to compete with China. Intellectual theft by Chinese interests cost our companies approximately $11 trillion in business. Also, with trade war talks, China may substantially increase tariffs upon American goods. And it remains unclear whether legislative action taken by America will remedy these circumstances.
What does the future hold?
It is difficult to imagine China not remaining competitive in the technological field. Just as in the past, America will need to adapt to also remain competitive. Back in the 1950s and 1960s, America’s success in technology was due to public and private interests in the U.S. working together. Hopefully, this will occur again.
Unfortunately, American companies cannot control how its government will react to competitive threats in China, or to intellectual theft. Sometimes it is necessary for companies to protect their own interests through taking advantages of legal remedies.
Obviously, legal issues can be complex. It is important to have on your side an attorney who understands China’s culture and legal system, and who has the negotiating skills to obtain the best possible resolution. It may be necessary to defend your interests in litigation through the American or international legal system.